last updated on September 17, 2010 17:00

The global equestrian community is going WEG mad as excitement grows towards one of the greatest horse shows on earth. Meanwhile Will Connell and the British Equestrian Federation team are busily preparing for the first of the team GB horses to land over the pond. As readers of Will’s popular blog will attest, their job in Kentucky is being made immeasurably easier courtesy of a new sponsorship deal struck before the championships.

The British Equestrian Federation is proud to announce Land Rover, the British manufacturer of the world's most versatile SUVs, as 'the Official Vehicle Supplier to Equestrian Team GBR and the World Class Programme'.

The three-year agreement includes the supply of 12 Land Rover Discovery 4s for use across all Team GBR disciplines and for key staff on the World Class Programme. It also includes the supply of a further ten Land Rovers to support the British team at the Alltech FEI World Equestrian Games – much to everyone’s delight in Kentucky.

“We are delighted to welcome Land Rover on board as an official supplier,” comments Will Connell, World Class performance director. “We will be utilising the cars across all of the British Equestrian Teams and they will be an excellent asset as we travel Europe in our quest for success. This is an exciting new partnership and we are very much looking forward to a long association with Land Rover.”

Land Rover UK marketing director, Anthony Bradbury added: "Land Rover has a great affinity with the equestrian world. Our vehicles are perfectly designed to suit the day-to-day needs of Team GBR and the World Class Programme members. We hope that our support and the vehicles' great comfort and effortless driving performance will be a valuable asset to the team's success in Kentucky and for other forthcoming major competitions."

The acclaimed Land Rover Discovery 4 offers a class-leading towing capacity of 3.5 tonnes, a premium cabin fitted with the latest in driver technology, seven seats, a vast load capacity and the new highly-efficient 3.0-litre TDV6 diesel engine which delivers lower CO2 emissions and more than 30 mpg on an EU combined cycle.

For news on everything from Landrovers and fireman to giant American fridges don’t miss Will’s latest installment of his blog at www.equestrianteamgbr.co.uk